Overview of BlueSkyIdeas Experience

1. Association Management: Dorothy acted as the Executive Director, Cuisine Canada. Duties included maintaining membership, member services, managing financial and day-to-day business of the association, internal and external communications including media releases, website, enewsletters, printed newsletters, applying for funding, conference planning and execution, and overseeing their cookbook awards. Dorothy has worked for various associations reporting directly to the board. She has also sat on various local boards as a volunteer.
2. Communications:
• Educational Materials: Developed lesson plans for High School Home Economics for CanolaInfo and Sask Pulse, a low fat cooking course published on the Internet, a Chef Educator lesson plan including video and CD Rom.
• Writing and Editing: Editor for Growing Saskatchewan magazine, Canola Cooks, CuiScene, Saskatchewan Home Economics Association and Pulse Potential newsletters. Took projects from conception to publication and distribution. Oversaw contributing writers, design and photography and provided content and editing. Co – Editor/Author, Pulse Potential Cookbook (1995), a cookbook and cooking guide for Saskatchewan Pulse Crops. Authored several recipe and health brochures for various commodity organizations such as canola, pulses, wild boar, and mustard. Authored and distributed media releases. Write a monthly food column for the Western Producer.
• Online Communication: Oversaw development of several websites including canolainfo.org (current site and 3 previous versions), cuisinecanada.org, blueridgegardens.ca, saskatchewnanbounty.ca, and flavoursofcanada.ca. Developed enewsletters, einvitations and other email communications. Currently, Dorothy is setting up blogs and other social media opportunities for CanolaInfo.
3. Event and Conference Management:
• Conference Planning: Oversaw planning for 2 Northern Bounty Conferences (national), Pulse Seminar for Dietitians, several Home Economics conferences, Canola meetings. Planned and exhibited at trade shows and conferences across Canada and the US.
• Event Management: Planned and executed 12 Canola Camps Events. Canola Camp involves organizing travel, meals, accommodations and 3 days of tours for 15 high profile food writers from Canada, the US, Mexico and Japan. Planned and executed Encore, a culinary theatre experience that celebrated the goodness of Saskatchewan food and agriculture. Planned and executed 2 Cuisine Canada cookbook awards competitions and gala events.